Volume 8 Number 11 (Nov. 2013)
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JSW 2013 Vol.8(11): 2796-2806 ISSN: 1796-217X
doi: 10.4304/jsw.8.11.2796-2806

A Proposed Model for Business Sustainability Based on Business and Information Technology

Azmat Ullah1, Richard Lai1, Timothy Marjoribanks2
1Department of Computer Science and Computer Engineering, Melbourne, Vic. 3086, Australia.
2Department of Computer Science and Computer Engineering, Melbourne, Vic. 3086, Australia.


Abstract—In the context of climate change and the struggle for environmental sustainability, the concept of “Green Computing”, also referred to as “Green IT”, has assumed increasing importance, both within organisations and among information technology and information systems researchers. Green computing refers to the practice of using computer resources in an environmentally sustainable manner, thereby promoting corporate social responsibility by using such resources more sustainably and professionally while maintaining or increasing the overall performance of computer services which are being used in business organizations. To date, research in the area of green computing and organizational sustainability has primarily focused on the practices of information technology vendors and on the beliefs and behaviours of technology users around green computing. In this paper, we present a theoretical framework for analyzing and understanding green computing in the context of building a sustainable business environment. Six organizational processes, namely, business strategy, business structure, business culture, technology strategy, technology structure and technology culture are proposed as critical to an analysis of green computing.

Index Terms—Green computing; Business sustainability; Business Strategy; Business Structure; Business Culture; Corporate Social Responsibility; Technology Strategy; Technology Structure and Technology Culture.

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Cite: Azmat Ullah, Richard Lai, Timothy Marjoribanks, "A Proposed Model for Business Sustainability Based on Business and Information Technology," Journal of Software vol. 8, no. 11, pp. 2796-2806, 2013.

General Information

ISSN: 1796-217X (Online)
Frequency:  Bimonthly (Since 2020)
Editor-in-Chief: Prof. Antanas Verikas
Executive Editor: Ms. Yoyo Y. Zhou
Abstracting/ Indexing: DBLP, EBSCO, Google Scholar, ProQuest, INSPEC(IET), ULRICH's Periodicals Directory, WorldCat, etc
E-mail: jsw@iap.org
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